Understanding Zohran Mamdani's Sartorial Statement: What His Suit Tells Us About Modern Manhood and a Changing Society.
Growing up in the British capital during the noughties, I was constantly immersed in a world of suits. You saw them on businessmen rushing through the Square Mile. They were worn by dads in Hyde Park, kicking footballs in the golden light. At school, a cheap grey suit was our mandatory uniform. Historically, the suit has served as a costume of gravitas, projecting authority and professionalism—traits I was told to embrace to become a "adult". Yet, until recently, people my age seemed to wear them infrequently, and they had largely vanished from my consciousness.
Subsequently came the newly elected New York City mayor, Zohran Mamdani. Taking his oath of office at a closed ceremony dressed in a sober black overcoat, crisp white shirt, and a distinctive silk tie. Propelled by an ingenious campaign, he captured the public's imagination unlike any recent contender for city hall. Yet whether he was cheering in a music venue or appearing at a film premiere, one thing was largely unchanged: he was almost always in a suit. Loosely tailored, modern with unstructured lines, yet traditional, his is a quintessentially middle-class millennial suit—that is, as typical as it can be for a generation that seldom bothers to wear one.
"This garment is in this weird position," notes style commentator Derek Guy. "It's been dying a gradual fade since the end of the Second World War," with the real dip coming in the 1990s alongside "the advent of business casual."
"It's basically only worn in the most formal settings: marriages, funerals, and sometimes, legal proceedings," Guy states. "It is like the kimono in Japan," in that it "essentially represents a custom that has long retreated from daily life." Numerous politicians "wear a suit to say: 'I represent a politician, you can have faith in me. You should support me. I have authority.'" But while the suit has traditionally signaled this, today it performs authority in the attempt of gaining public confidence. As Guy elaborates: "Because we are also living in a democratic society, politicians want to seem approachable, because they're trying to get your votes." To a large extent, a suit is just a nuanced form of drag, in that it enacts manliness, authority and even proximity to power.
This analysis resonated deeply. On the rare occasions I need a suit—for a wedding or formal occasion—I dust off the one I bought from a Japanese retailer a few years ago. When I first picked it up, it made me feel sophisticated and expensive, but its slim cut now feels passé. I imagine this sensation will be only too recognizable for many of us in the global community whose parents originate in other places, especially developing countries.
It's no surprise, the working man's suit has fallen out of fashion. Like a pair of jeans, a suit's silhouette goes through trends; a specific cut can therefore characterize an era—and feel quickly outdated. Consider the present: looser-fitting suits, reminiscent of a famous cinematic Armani in *American Gigolo*, might be trendy, but given the price, it can feel like a considerable investment for something likely to fall out of fashion within five years. But the attraction, at least in some quarters, persists: recently, department stores report suit sales rising more than 20% as customers "shift from the suit being everyday wear towards an appetite to invest in something exceptional."
The Symbolism of a Mid-Market Suit
Mamdani's preferred suit is from a contemporary brand, a European label that retails in a mid-market price bracket. "He is precisely a product of his upbringing," says Guy. "In his thirties, he's not poor but not extremely wealthy." To that end, his moderately-priced suit will appeal to the group most inclined to support him: people in their thirties and forties, college graduates earning middle-class incomes, often discontented by the expense of housing. It's precisely the kind of suit they might wear themselves. Affordable but not extravagant, Mamdani's suits arguably don't contradict his stated policies—which include a rent freeze, building affordable homes, and fare-free public buses.
"You could never imagine Donald Trump wearing Suitsupply; he's a luxury Italian suit person," says Guy. "As an immensely wealthy and grew up in that property development world. A power suit fits naturally with that elite, just as attainable brands fit naturally with Mamdani's cohort."
The legacy of suits in politics is extensive and rich: from a former president's "shocking" beige attire to other world leaders and their suspiciously polished, tailored sheen. Like a certain UK leader discovered, the suit doesn't just clothe the politician; it has the potential to characterize them.
Performance of Banality and Protective Armor
Perhaps the point is what one scholar calls the "performance of ordinariness", summoning the suit's long career as a uniform of political power. Mamdani's particular choice taps into a deliberate understatement, not too casual nor too flashy—"conforming to norms" in an inconspicuous suit—to help him appeal to as many voters as possible. But, some think Mamdani would be cognizant of the suit's historical and imperial legacy: "This attire isn't apolitical; historians have long noted that its modern roots lie in military or colonial administration." Some also view it as a form of protective armor: "It is argued that if you're from a minority background, you might not get taken as seriously in these white spaces." The suit becomes a way of signaling credibility, perhaps especially to those who might question it.
This kind of sartorial "code-switching" is not a new phenomenon. Even iconic figures once wore three-piece suits during their formative years. Currently, other world leaders have begun exchanging their typical military wear for a dark formal outfit, albeit one lacking the tie.
"Throughout the fabric of Mamdani's public persona, the tension between belonging and otherness is visible."
The attire Mamdani chooses is deeply significant. "As a Muslim child of immigrants of South Asian heritage and a democratic socialist, he is under scrutiny to meet what many American voters look for as a sign of leadership," says one author, while simultaneously needing to walk a tightrope by "not looking like an elitist selling out his non-mainstream roots and values."
But there is an sharp awareness of the different rules applied to suit-wearers and what is interpreted from it. "This could stem in part from Mamdani being a younger leader, able to adopt different personas to fit the situation, but it may also be part of his diverse background, where code-switching between cultures, customs and clothing styles is common," commentators note. "White males can go unnoticed," but when women and ethnic minorities "attempt to gain the authority that suits represent," they must carefully navigate the codes associated with them.
In every seam of Mamdani's public persona, the dynamic between somewhere and nowhere, insider and outsider, is visible. I know well the awkwardness of trying to conform to something not built for me, be it an inherited tradition, the society I was born into, or even a suit. What Mamdani's sartorial choices make clear, however, is that in public life, image is never neutral.